Ben & Jerry's founders, Ben Cohen, and Jerry Greenfield addressed a major storm criticism in Israel.
Ben & Jerry's founder Jerry Greenfield said in an interview with Axius that "misinformation" causes countries to disengage from the company's products: "Ben & Jerry's and Unilever are characterized as boycotting Israel, and that is not the case at all."
The company's second founder, Ben Cohen, commented on the decision not to sell in the territories and said that "what Israel does is considered illegal under international law."
This, against the background of the storm that began around the company in July, after the giant announced that it would stop selling its products "in the Occupied Palestinian Territories."
Ben & Jerry's co-founder Jerry Greenfield tells that "misinformation" is causing states to divest from its parent company Unilever: "Ben & Jerry's and Unilever are being characterized as boycotting Israel, which is not the case at all."